7 Awesome Benefits of Guest Posting

Win-Win for Everyone

You guest post for them on their blog and they in turn guest post for you- what's not to like? Guest blogging provides awesome benefits for anyone who chooses to participate. There are probably more than 7 benefits but here is a list of my favorite reasons to guest post or guest host a blog.

1) Cast a Wider Net Over Target Audiences

All of these benefits stem from posting on blogs that target the same niche market as you. What does this mean for you? As a guest blogger, you're reaching a new audience that actually wants to hear what you have to say and you're increasing traffic to your website at the same time.

2) Builds Web Presence

The more you're on the web the more people will begin to perceive that you're an "expert." You've already got one vote of confidence - the blogger for whom you're posting trusts you enough to let you talk to his readers. Try to guest posts on authority websites if you can. These opportunities are slim because authority sites get hundreds of requests to guest blog each day but it's worth a shot. Getting approval to post on an authority site represents a big notch on your belt. You can always try to guest on less competitive blogs at first.